Hillary_Hoffman

I have 25 years of marketing experience in the fields of education, reference, and publishing for both online and print products and services. My projects have included:

  • A new website for Stoneleigh-Burnham School, working with Gerry LeBlanc, Told Media, and Peter Chilton
  • Google Ads strategy and management for Stoneleigh-Burnham School and the University of Massachusetts Amherst Continuing and Professional Education
  • Communications planning, strategy, and support with Leadership Pioneer Valley, Mount Grace Land Conservation Trust, Just Roots, and other area non-profits
  • Political campaign communications consulting for Francia Wisnewski, Sheila Cullen Gilmour, and my own campaigns
  • Social media strategy and management for Merriam-Webster, Stoneleigh-Burnham School, and others
  • Product management and marketing for online- and mobile-based test study tools, for Pearson
  • Marketing management for Stoneleigh-Burnham School, the University of Massachusetts Amherst, Pearson, Merriam-Webster, Berlitz, and more
  • Original print content and press releases for education, publishing, political, and non-profit organizations.

I serve on the board of Leadership Pioneer Valley and on the Greenfield Downtown Cultural District Commission. I have served two terms as an elected Greenfield Town Councilor, including one term as Council President. I am a 2014 Emerge Massachusetts alumna.